Video Art Direction — Dani Gratton

While working from home during COVID, I had the responsibility of creating a video to celebrate NHA awarding its 1 millionth certification. I conducted virtual interviews and with the help of our videographer, Alden Miller, compiled NHA’s first-ever, comprehensive testimonial video.

To promote NHA’s new pharmacy technician training product we worked with Scenic Road to record this promotional video.

I completed this animation in Adobe After Effects to highlight the major research findings from our annual Access Industry Outlook.

In 2019 I art directed and managed an outside vendor, Broadcast2world, to highlight the findings from our annual Access Industry Outlook.

I art directed four videos, produced by Broadcast2world, featuring the importance of strong soft skills in healthcare professionals. These videos are used to promote our new product, PersonAbility.

NHA has partnered with some of the largest pharmacy companies in the country to form The Coalition for the Advancement of Pharmacy Technician Practice. The Coalition works to advocate for pharmacy technicians across the country. To help demonstrate the importance of expanding the scope of pharmacy technician practices to include immunizations, I created an animated infographic to highlight the benefits.